Premier Partner in search advertising
In-house SEO platform Lynx
AI search optimisation
Noor Digital
Companies that want search and paid media run as one programme are the natural clients here. Noor Digital works across organic search, paid search and paid social, and it has added optimisation for visibility in AI-generated answers. Its in-house platform, Lynx, identifies SEO actions and ranks them by priority. It holds Premier Partner status for search advertising and is a Microsoft Advertising Partner, which matters for advertisers spending on both networks.